Can service providers gain profitable new business without pitching?
High pitch costs often far exceed potential profits from a new client in year one. Today, clients ask more companies to present ideas without willingly paying fees for the efforts. What if a client could be won without pitching and pitch costs were re-invested in…
Uncategorized
Categories
Tags
advertising agency
assumption
client
Client Agency
Client agency relationships
client commitment
client relationships
clients
client satisfaction
Creativity
high-value
partnerships
Payment models
People business
perception
pitching
pre-tender audit
procurement
reality
referral relationships
Role of agencies
scorecards
service providers
service relationships
supplier relationships
suppliers
tenders