Business Relationships catch a virus – What you can do about it – Watch the webinar now!
What’s happened to your business relationships during lockdown? Maybe you think not much has changed. That may be the case, but it’s not what we are finding. During the last year we have conducted hundreds of interviews with senior business figures and the pandemic has…
Relationship Audits partners with Myriad in India
We are delighted to announce that we have established an arrangement with Myriad founded by Sanjay Thapar and co-founded by Mohit Hira to develop the Relationship Audits offer in India. We’re very excited to be partnering with Myriad in such a large and dynamic market…
Working with clients: “it’s not just what you do; it’s the way that you do it”
Service providers should be quick to adapt their way of working according to client needs. Flexible business models can give competitive edge. Clients increasingly want to see more flexible ways of working from service providers. A one-size-fits-all approach no longer works when clients’ business…
It’s all about speed
When I first started in the agency business 90% of all meetings took place at the agency because clients had the time. Now RAM estimates that up to 80% of meetings take place at the client’s office. Clients and their suppliers are trying to squeeze…
What businesses can learn from Steven Spielberg
One of the most fundamental insights that we have gained in auditing relationships between clients and suppliers over the years is that businesses don’t have relationships with businesses – people have relationships with people. Years ago I went to a new business meeting at…
How To Identify Referral Champions For Your Business
Six years ago I received a referral to a private client who engaged my services and continues to do so to this day. On a regular basis the client will telephone and explain that there is someone they would like me to meet who could…
How to give and receive referrals in your business
A dragon’s den style event for charity – what a mad idea! Five small community charities were invited to a private client bank where they were each given the opportunity to present to a room full of wealthy and generous guests. At the end of…
Understanding your client’s business
A marketing director at a blue-chip company told me once that he wanted to feel that he was getting some of his agency’s ‘shower time’. In other words, even in the shower, they were still thinking about his business. Clients actually want more than that,…
How to build your business through referral relationships
When I first started out in business I remember the extraordinary generosity of a friend called Charlie. I had clarity about what I wanted to do in business I just needed to find my first group of clients. Over lunch I was telling Charlie about…
Is client satisfaction ever enough?
A few years ago I attended a business networking event. It took place on a luxurious ship that sailed for three days and had something like thirty business meetings taking place, along with a high-level conference. The night before it all kicked off I was…