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Our Clients and Testimonials

To watch and listen to a client's testimonial click on the . To read a testimonial click on the .

cdm London
CI Group
Core Media Group
Scott Singer
Your work is always hugely insightful and consistently provides us with invaluable intelligence. I really must say that out of everyone we work with externally, you really do add the greatest value, and I feel have the greatest sense of ownership in what you are doing. You really care – and that is the most valuable of things when you are trusting someone with your best clients
Digital Radish
Srikanth Srinivasan
Group Head - Procurement
At DLF, we pride ourselves not just in building the best residential and commercia| spaces, but also in building meaningful relationships with our partners across a spectrum of services and products. This is the very reason why we set out to understand the nuances of our relationship with several of our key partners. What emerged from the study by Relationship Audits & Management, UK, conducted by Myriad Communications, India, gave us many perspectives, which we had not seen before, as well as a deeper understanding of what’s working well and what needs improvement. Their specialist tool, the Commitment Index, gave us clear and actionable intelligence to work on and, with it, we are sure to strengthen our relationships even more, Sanjay Thapar and Mohit Hira, who represent Relationships Audit in India, have been meticulous and rigorous in their approach. They did a good job for us, worked very collaboratively with our team and provided rich actionable insights in their final presentations. We would recommend Relationship Audits to any organisation that is seeking to measure and strengthen its relationships with B2B stakeholders
Hava Lynx
McCann Health
Moore Kingston Smith
Nelson Bostock Unlimited
Publicis Groupe
Richmond and Towers
The Social Element
Nicky Carreia
Divisional Marketing Head
We've been working with RADAR for three years, and utilise the tool to help drive our agency relationship. Ann brings more than a tool and evaluation as her extensive experience in advertising adds immense value to drive the actions and solutions. We love how authentically Ann and her team partner and colaborate with us. Ann gets involved in the opportunities and has helped drive positive change based on her extensive knowledge.
Investec Bank Limited
Janet Cooper
Head of Operations, South Africa
RADAR has been part of our team for the past two years and Ann is an authentic, wise professional. She delivers on promises and is always willing to go the extra mile, giving value beyond the brief with commitment and passion. Her industry knowledge is invaluable as she genuinely guides both client and agency, to succeed together. RADAR has assisted us in strengthening the partnership we have with our key agencies. This has assisted us to continually improve and optimise on efficiencies but, more importantly, allows great work that works. We appreciate Ann and her team sharing our vision and living our brand.
Joe Public United
Gareth Leck
Joe Public has been working with RADAR for the last 5 years. We have found the methodology to be well thought through and extremely thorough. It is evenly weighted to ensure both Client and Agency are afforded the opportunity to indicate what is working and what is not working. The format also allows for a good understanding of why things are not working, and then includes a robust discussion on how to action areas of improvement. Also included are written recommendations of what the key actions are to focus on. The layout and detail, including comparisons to pryor years and indicting areas that have improved or need to be improved ensures the document is easy to use as a robust action tool to improve relationships. At all times the process has been done professionally, and with honesty and empaty for both parties. We have found the tool to be extremely important in maintaining and building strong client relationships. I highly recommend RADAR, and it's something we will continue to invest in in the long term.
King James
James Barty
Chief Executive
The RADAR relationship measurement process has proven to be very powerful. Not only do we now have an agile, industry benchmarked too, but it facilitates regular intervention critical in todays' every shifting marketing and agency landscape.
M&C Saatchi Abel
Mike Abel
Founding Partner: Chief Executive
We love the tool. It is smart, insightful, easy, useful and practical. It is indeed less a barometer thankfully – and far more a cockpit from which to see, hear and navigate relationships – both broadly and every specifically.
Amit Misra
CEO – India & South Asia, MSL
We have been working with the relationship audits team for over three years now and have immensely benefitted from their very well thought through satisfaction mapping process. The entire process is effortless, with very efficient team members assisting right through and a seamless platform to keep a regular tab on progress. This entire effort is very important to us as a firm, as we take client satisfaction very seriously. We see direct business efficiency benefits and we look forward to a long association with the RAM team.
Doug Place
CMO: Africa, Middle East, South Asia
I have had the privilege of knowing Ann for many years and specifically Relationship RADAR. As i have no doubt you are aware, strong and mutually beneficial relationships are key of any organisation. We at Nando's have been both respondent to Relationship Radar surveys when they have been deployed by many of our partner agencies and we have used Ann's system when evaluating our own relationships with franchisees in markets across the world. To have a tool as dexterous, low cost, effective and efficient such as this has been a real gift to us. Ann is very strong and experienced individual who can mediate the strong personalities that exist in creative agency (and others) partnerships as well as the inherent tensions in a franchisee network. Thus, the provisions of Relationship RADAR are more than a really expedient report and data, but also the heart and mind of Ann to make sense of, prioritise, and action the feedback inherent in those reports. May you find her services as useful as we have, as ever feel free to contact me directly should you require further feedback.
Khensani Nobanda
Group Executive: Group Marketing and Corporate Affairs
Nedbank has been in partnership with Relationship Audit Management (RAM) through their South African representative Ann Nurock since July 2016. Through the years, we have noticed and enjoyed tremendous positive uplift in key RADAR performance indicators that continue to enable a healthy working relationship with all Nedbank agency partners. Ann Nurock's wealth of experience in the Marketing industry and access to global benchmarking standards ensure that the Nedbank marketing community is not marking its own homework. Moreover, this survey provides a neutral platform that allows for the necessary tough discussions to be had and addressed before they fester into challenges detrimental to business continuity.
Alistair Mokoena
CEO: Ogilvy South Africa
We were really impressed with the Relationship RADAR tool and overall very happy with Ann's services. Unlike other relationship surveys, the Relationship RADAR survey is easy and quick to coplete, the questions are unambiguous and the turn around time for results is quick. There is no doubt that Ann's prior experience as CEO of Grey Advertising comes in handy in this process. her analysis of the issue is incisive, her assessment objective and she insists on actionable plans that are reviewed by agency and client teams from time to time. We experienced a number of break-throughs in our relationships with clients as a direct result of Ann's intervention.
Pernod Ricard
Charl Bassil
Marketing Director
This letter serves to confirm that Pernod Ricard South Africa and our house of brands have included the Relationship Radar evaluation tool in our creative, media and research agency contracts since June 2016. When this tool was initially sold to us, we bought into the view that is was simple and cost-effective with quick turnaround times. The promise was compelling: an independent, no-holds-barred view of how we are managing our agency partnerships and subsequent deliverables. Even more compelling is the idea that feedback is benchmarked against other agencies so that we can tell not only how well our agency relationships are doing in absolute terms but also compared with industry averages. The results have far exceeded our expectations! With a wide range of brands within our portfolio and an increasingly complex array of agencies working on those brands we were able to quickly understand where our challenges are. This allowed us to take immediate action with precision and rapidly intervene in situations that may have become more serious. Part of what makes all of this work so well is Ann Nurock herself. With a wealth of experience in the advertising industry, Ann really understands the business. Her insights, advice offered and calm yet confident approach is invaluable. And her ability to contextualize challenges within the industry in light of the data is beyond reproach. This allows that Feedback - no matter how difficult — is positively received and remedial steps implemented. Our initial concerns that we might be expecting our teams and agencies to set aside their precious time to deal with yet another survey were easily quelled. The questionnaire itself takes a few minutes to complete. And where agencies did take time to offer us guidance in the free-form questions (although not compulsory) gave us content that were talking points within our organization to take longer-term corrective action. The effectiveness (and efficiency) of how clients and agencies partner with each other is one of the real challenges in this industry and it is therefore rare to find a tool or method that one can honestly say provides a new level of managing these relationships. But for us, Relationship Radar is that tool. We are delighted and I would highly recommend Ann Nurock and Relationship Radar to any business who wants to manage their agency relationships effectively.
Andrew Allison
Group Chief Operating Officer
Quirk ran its inaugural Relationship RADAR survey earlier this year; and the feedback we received from clients through the process was invaluable. Ann herself was fantastic – she has a wealth of industry experience and context and has given us some really great advice and food for thought. We are constantly challenging ourselves to deliver better work and greater value to our clients, and will definitely be using the RADAR going forward as a key benchmark of our performance
Monique Yaffe
It has been a pleasure working with Ann Nurock and her team on the Smollan client review process. They have provided valuable input into the design of the research methodology, tailoring the approach to suit our industry and business needs. Ann and Nicole are always accommodating and prompt in responding to queries and requests. They have gone above and beyond - making the process more streamlined and stress-free. Ann's interpretation of the data and recommendations have also been of great benefit to us in the management of client relationships and feedback post the survey. We highly recommend Ann and her team, as well as the services offered by Relationship Audits.
Standard Bank
Nikki Twomey
Head: marketing and Communication
We are well into our second year of working with Ann Nurock and the RADAR tool. Having worked with other companies and other relationship audit tools, i can honestly say that this is the best one. There are a few reasons for this. Firstly the tool is easy to use, with a few focused questions and is quick to complete. Secondly there is improved transparency so that people can own the statements that they make and thirdly, these is an immediate flagging of problem areas so that one doesn't have to wait until the process is complete to address any burning concerns. Most important of all is the facilitated discussion with Ann herself. She is so professional, objective, always constructive and equally supportive of agencies and clients and a complete pleasure to work with. RADAR has definitely helped us to improve our relationships with our agency partners and to swiftly understand the one or two critical areas that we need to hone in on to achieve more effective partnerships to the benefit of our brand.
Marie Jamieson
Executive Director
TBWA has undertaken several waves of RADAR so far, and we see our relationship continuing well into the future. The tool is quick and easy to complete, with hugely insightful output. The ability to see at a glance where key issues lie, or have potential to develop, is like gold dust in today's fast-moving environment. The fact that it drills down beyond key business units, into key individuals across all levels of client organisation, means that actions can be taken with pinpoint precision. But the real power of RADAR goes beyond the tool; it lies with the holistic process and of course with the seasoned expertise of Ann. An industry stalwart - Ann's ability to bring a sense of experienced perspective means that sensitive issues, from both client and agency, are outed and broached objectively and maturely. In a nuthsell, RADAR is a great way to improve the two-way delivery so critical to the health and growth of the brands we serve.
Patsy Fagan
Founder and Director
I recently had the pleasure of working with Ann Nurock from Relationship Audits. We met due to a request from my client, Pernod Richard to find a world class Agency Assessment tool which could be implemented quickly. Ann and I met shortly after this request and we got along straight away. Ann presented the RADAR tool to me and it was a perfect fit for my client. Ann is a true professional. She is knowlageable, fair and eliquant in all her dealings. Ann has many years experience and as such is held is high regard by all her clients and agencies. Ann is an excellent mediator with a very fair approach to all assessments she presents back to the clients and agencies. She allows all the parties to have a chance to speak and raise their issues in a trust-worthy, approachable, well informed manor. The Radar system has been so successful at Pernod Richard that their Audit team from France have given it a global best practice rating which is absolutely fantastic. It has been an absolute pleasure working with Ann and i look forward to working on many projects in the future together. I would recommend working with Ann and Radar to all my clients. I'm available at any time to discuss any of the above.
Jarred Cinman
Managing Director
In February 2015 we commissioned our first Relationship Radar from Ann Nurock and her team, under the special terms negociated by the IAB South Africa. The promise was compelling: an independent, no-holds-barred view of how our clients are feeling about our agency. Who wouldn't want to know that? Even more compelling is the idea that this feedback is benchmarked against other agencies. The idea is that an agency can tell not only how well it's doing in absolute terms but also compared with industry averages. In a competitve industry like ours that kind of knwledge could make all the difference. The results far exceeded anything we could have hoped. With close to 50 clients surveyed we were able to instantly understand where our challenges are - not only which accounts, but which individuals within those accounts. This allowed for action to be taken with surgical precision and we were rapidly able to intervene in situations that may have become much more serious. Part of the secret to this service is Ann herself. With decades of experience at the head of an agency herself, Ann understands this business. Her insights and advice offered in light of the data is invaluable. with around 30 other agencies participating in this survey, her ability to contextualise our challenges within the industry norms are without equal. Our initial fear that we would be imposing on our clients with a drawn-out survey were quickly put aside. The questionnaire itself takes a few minutes to complete, and the free-form questions are not compulsory. That said, where clients did take time to offer us guidance that gave us meaningful content on which to take corrective action. Best of all, those clients who are in a particularly good place with the agency were made visible. This has allowed us to recognise the teams and individuals in our business who are doing a great job, and implement a new way of motivating and rewarding people on the front line. how agencies and clients relate to each other is part of a pattern that stretches back eighty years, and is one of the abiding challenges in doing this kind of business. It is, therefore, rare to find new tools or method which you can honestly say provides a turning point for how you manage these relationships. It is no exaggeration to say that, for us, Relationship Radar is that tool. We will be doing these surveys on an ongoing basis from now on, looking for improvements in the weak areas and constantly watching for our performance against industry metrics. We belive this gives us a much needed early warning system for clients where there are problems; and a new way to spot clients who are ready to grow with us off the back of strong, healthy relationships. We are delighted and we highly recommend Relationship Radar to any agency who wants long, healthy and successful partnerships with their clients.
David Blyth
Relationship Audits and Management have recently undertaken research for Yellowwood on client expectations regarding the desired competency from our business and their satisfaction with our delivery. In addition, the views of employee we also assessed against the same. Ann and her team were extremely helpful in designing a specific questionnaire to suit our requirements and managing the data collection and reporting in an extremely professional, timeous and confidential manner. We found the report, supporting data and analysis tools very practical and useful, not only benchmarking our delivery, but also in its support of our business planning exercises. I can strongly recommend Relationship Audits and Management to any Service firm wishing to assess and improve their ongoing delivery to clients.
Pankaj Seith
Vice President - Insights
As Vice President-Insights of HT Media Group, it is critical for me to discover and socialize actionable insights that support our group's agenda for revenue growth, brand strengthening and overall digital transformation. We appointed Relationship Audits for this important B2B research because we liked their framework and their domain expertise built on the back of years of B2B engagements globally. The purpose of the study was to get a clear understanding of how our key B2B customers - that is, media agencies - view us. And what could we do differently to strengthen this business relationship. This was, by far, the largest survey of its kind in India and comprised a mix of quantitative online surveys and in-depth qualitative interviews. The RADAR team worked collaboratively with our internal Insights team to ensure smooth planning and execution of this important research. Since this was the first time this study was done, there were operational challenges which were navigated very well collaboratively. Post the study, RADAR team shared scores and insights with our internal stakeholders. These insights are now helping HT Media Group to accelerate the shift towards becoming a more agile, digitally strong and customer-focused organisation. We have derived good value from the study, and we intend to run this regularly in order to assess what is working fine and where to fine tune. Sanjay Thapar and Mohit Hira, who represent Relationships Audit in India, have been meticulous and rigorous in their approach. They did a good job for us, worked very collaboratively with our team and provided rich actionable insights in their final presentations. We would recommend Relationship Audits to any organisation that is seeking to measure and strengthen its relationships with B2B stakeholders.