Mohit Hira began his career as an advertising copywriter with Contract Advertising, a startup agency that became part of WPP. He went on to wear dual hats as an award-winning Creative Director and Account Manager, and evolved into a strategy leader with cross-functional experience in digital and traditional businesses that include advertising, media and marketing. He has held P&L responsibilities of large, multi-geo teams at CXO levels in The Times of India Group, NIIT, JWT, Open Media Network and Newsweek.
Over a career spanning three decades, Mohit has acquired in-depth understanding of creating and monetising content with exposure in brand management, establishing new businesses, publishing (both, offline and online) and effecting digital transformation. Since 2018, he has been associated with YourNest Venture Capital as a Venture Partner and is also co-founder of Myriad Partners which represents Relationship Audits in India.
A rank-holder English (Hons.) graduate from Jadavpur University, Kolkata, with Executive Development Programs attended at ISB Hyderabad, IIM Ahmedabad and INSEAD Singapore, Mohit blends left- and right-brain thinking and has won multiple awards for advertising, marketing and other achievements.
A people-watcher, storyteller and traveller, Mohit looks forward to the day when he will eventually publish a book.